ADD Creative helps launch a pioneering clean tech start-up business report for London based green news and media outfit, Greenbang. The Greenbang website delivers daily news and intelligence to some 120,000 global business leaders working for a low-carbon future.

This brand new Low Carbon Technologies Report delivers cutting-edge insights into the latest and most promising cleantech start-ups and will be published quarterly. The LCTR will provide in-depth analysis and how-to intelligence for investors, entrepreneurs and low-carbon technology leaders.

The project, which ran to a 58 pages, was designed to be informative and corporate, rather than creatively challenging to either reader or myself. Nevertheless, presenting technical data in a pleasing graphic style whilst being ergonomic with the information, is a challenge in itself. Even if that challenge is mainly down to self-restraint!

ADD Creative’s blossoming graphic design relationship with the guys at Greenbang continues to provide great insight into all things Green, something which is beginning to have a positive effect on the way I do business, think about saving energy and run the family home.

Long may it continue!